It’s been a long time since I wrote a blog post. As I sit in bed sick with the flu and tired of watching bad movies on Hulu. I’m reminded that blogging was always my first love. Before I had even thought about seriously writing romance novels I ran a successful blog on Minimalism. The blog was called Minimalist Princess. After that was when I found my second love; writing romance. Now that passion is kind of changing. I still love to write and read romance but I am shifting my focus more on running my publishing company; K.D Clark Publishing. I officially made my business a LLC this year and now that I am the CEO of my own company I started to think about how I want to run my business.
I know that I don’t want my business to be ran like the traditional corporate company. I don’t want to have to work 8/9/10 hours a day. I want the freedom to run my business from anywhere in the world and I can work with a flexible schedule. When I feel inspired I can work longer hours and when I don’t feel well (like today) I can take the day off.
Not too long ago I learned about a concept called Feminine Energy. “Feminine energy is: Receptive, soft, fluid, allowing, nurturing, sensual, empathetic, flexible, emotional, and expressed through the subtle realm.” -https://annathea.org/feminine-energy
Feminine energy is all about going with the flow. Taking things as they come, not overworking yourself, asking for help, etc. Basically its anti-hustle. Feminine energy focuses more on creating vs logical structured systems. Most corporate cultures are masculine energy. You are expected to work really hard, create detailed goals, and have structured systems in place. Corporate culture has never worked out for me so I know that’s not what I want. If this sounds interesting to you I highly suggest reading more on Feminine vs Masculine energy.
So how am I running my publishing company with more feminine energy?
- Ask for help.
Feminine energy is all about working with people and working in a community so I’ve hired people to help me run my business. I had to accept that running my business completely by myself would force me into that masculine energy. I would be working long hours and forcing my way through tough goals. I’ve hired a team of three people to help me create my book and make them into the best possible product I can. I’ve also purchased graphics from designers for marketing so I don’t have to make these myself. This allows me to free up my time so I can focus on my book ideas and marketing. I recognize those are the two area’s that I am best at so I had to hire people to help me in other area’s.
2. Stop checking the number.
This one has made a huge difference for me. All entrepreneurs deal with self-doubt but you know what makes it worse? When you keep checking your sales numbers and rankings. It was becoming a obsession for me. Any slight dip in my sales would cause me to question everything. Now I rarely check my sales my numbers. Instead I focus on my marketing and writing and know that I am doing everything in my power to get my books sold. I’m basically keeping my head down and focusing on what I need to do day to day and not worrying about the outcome because I can’t control that.
3. Working with my energy levels.
This one was a difficult one for me. My first four books I wrote by getting up at 5am every morning and putting words on paper. That was a great technique for getting my books written but after a couple years of doing this I kind of got burnt out. Like my body literally could not wake up at 5am anymore and when I would force myself to get up at 6am. Its like my brain wouldn’t let me write. It was very frustrating. What I realized is that basically I had been pushing myself so hard that the idea of writing made my anxious. That’s when I started listening to my body. I took some time away from all my writing and just waited. I waited until I felt that spark again. It only took a few weeks before I had a dream that I woke up from and knew I had to turn it into a book. So now I listen to my body. If I’m feeling inspired I’ll work on my business for hours. If I’m not in the mood and I feel like I need to sit on my butt and watch Netflix. I will. It sounded crazy even to me. I thought there was no way a business can be successful if I only work when I feel like it. But because I hired people like I talked about in step one it actually can be very successful.
In society we are taught to work hard, go after what you want, hustle, etc. There are times where you will need to hustle but those should be far and few in between. Now I am trusting that my business will be successful because there’s no way it can fail. I work when I’m inspired and I find that my content is better. Using feminine energy to run your business might be the best thing you ever do.
K.D Clark Publishing 